U.S. News & World Report has released its annual ranking of the 150 best places to live in the U.S. This prestigious list is a goldmine of information for residents and potential newcomers alike, considering factors like crime rates, education quality, and commute times. It can also produce opportunities and headaches for the clerk’s office.
A special congratulations to our very own OnBoardGOV client, Greenville, South Carolina, for snagging the impressive fourth-place spot this year!
Fantastic opportunity
Being featured on a “best of” list like this is a fantastic opportunity for municipal clerks. Here’s why:
Puts Your Community in the Spotlight:
A high ranking thrusts your city into the national conversation. This increased visibility can attract new residents and businesses, leading to potential growth and economic benefits. Leverage this recognition! Promote your ranking on your website, social media channels, and through press releases to local media.
Celebrates Your Achievements:
A top spot is a source of pride for the entire city staff, including the clerk’s office. It validates all the hard work you put in to make your community a great place to live. Let your team bask in the well-deserved recognition!
Strengthens Team-Building Options:
When your city is seen as desirable, attracting qualified candidates for municipal jobs becomes easier. This can be a game-changer when filling specialized positions you need to keep your community thriving.
But There’s More to the Story:
While a “best of” ranking brings sunshine, it can also mean a few rain clouds:
Increased Workload:
A surge of interest can translate to a higher workload for your office. Be prepared to field inquiries, manage information requests, and process registrations from potential new residents and businesses.
High Expectations:
A high ranking might raise expectations for newcomers. It’s important to be prepared to address any concerns or discrepancies between the idealized image presented on the list and the reality of living in your community. Transparency is key!
Puts Focus on Weaknesses:
“Best of” lists often have specific criteria. If your city excels in one area (like schools), use this as a springboard to address weaknesses in others to maintain an overall positive image.
Overall, a “best of” ranking is a double-edged sword for municipal clerks. It presents a fantastic opportunity to showcase your community’s strengths and attract new residents and businesses. However, it’s important to be prepared for the potential challenges that come with increased visibility. By being proactive and strategic, you can turn this recognition into a springboard for continued success!
Keep your hometown at the top of the list with OnBoardGOV, the board and committee management solution.